Better Call Saul
FYC AWARDS SEASON –
(A)
Sony Pictures needed videos to accompany the two scenes Gordon Smith was nominated for OUTSTANDING WRITING FOR A DRAMA SERIES in the Breaking Bad spinoff Better Call Saul with videos.
(B)
In order to convey the scenes tense atmosphere we utilized the classic typewriter font with an animation that wiggles the type spontaneously. The slight wiggle of the copy in each video is meant to give the text a little more life in scenes that slowly builds into a climatic crash and fake out.
(C)
Date: 2020
Role: Motion Design
Collateral: Video